With more than 19 years of marketing experience, Porter has focused on digital media since 1995, when he built his first commercial Web site. Before coming to LSU, Porter spent four years as executive director of Internet marketing for Disney. There he oversaw the creative and media strategies for more than 80 films and won a Clio Award for excellence in advertising. He currently teaches advertising creative strategy and campaigns. His research focuses on digital media effects. He holds a joint appointment with the Center for Computation and Technology (CCT). He won the 2009 LSU Alumni Faculty Excellence Award and was the 2010 American Advertising Federation Donald G. Hileman Memorial Educator of the Year in the seventh district.